No H1 - visitors don't immediately know what you do
Your homepage is missing a primary headline (called an H1 in web terminology) - the large, prominent statement at the top of the page that tells visitors in plain language what your business does and who it's for.
Why this matters
Many visitors decide within seconds whether to stay. Without a clear headline they have to work to understand your offer, and some will leave. A missing H1 also makes it harder for search engines to understand the page's topic, as headings are one of the signals they use.
How to fix it
Add a clear, benefit-led headline to the top of your homepage that answers: what you do, who for, and what outcome they get. Keep it under 10 words and make it the most visually prominent text on the page. Your developer adds this as an H1 tag.
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