A branded hashtag is a unique tag tied to your business - for example #YourBrandName or a campaign phrase - that customers can use when posting about you on social media. None was found on your site.
Why this matters
Without a branded hashtag, user posts about your business are scattered and unsearchable. A consistent tag lets you collect customer content in one place, discover brand mentions, and build a community archive at no cost.
How to fix it
Create a simple, memorable hashtag for your brand and display it prominently on your website, packaging, and social profiles. Encourage customers to use it when sharing photos or reviews.
Turn website findings into an action plan
Create an account to start a Full Audit of your website, with supporting evidence and a prioritised action plan.