Reviews displayed as static images instead of live widgets
Your website shows reviews as image files (screenshots) rather than live, embedded review widgets pulled directly from Google, Trustpilot, or another review platform.
Why this matters
Some buyers are sceptical of screenshots because they cannot be verified, so there is no way to confirm the rating has not been selected or altered. Live widgets pull data directly from the platform, which may make them more credible.
How to fix it
Replace the review screenshots with an embeddable widget from the platform where your reviews live (Google, Trustpilot, etc.). Most platforms offer a free embed code. This also means your rating updates automatically as new reviews arrive.
Turn website findings into an action plan
Create an account to start a Full Audit of your website, with supporting evidence and a prioritised action plan.